National Business Development Manager - #2185186

UK-Wide | Field-Based

£60,000-£70,000 Basic + Bonus + Car / Allowance + Excellent Benefits

• Join an internationally recognised group with a strong reputation for innovation and professional coffee equipment.

• Sell a premium portfolio of professional bean-to-cup coffee machines into major hospitality and foodservice operators.

• Take ownership of national new-business development, targeting household-name coffee shop chains, hotels, restaurants and contract caterers.
  
  

We are looking for an ambitious, commercially driven National Business Development Manager to accelerate new-business growth across the UK.

This is a genuine hunter role, focused on identifying opportunities, opening doors and winning major national and multi-site accounts. You'll manage the full sales process, from prospecting and engaging senior decision-makers through to commercial negotiation and contract win, before handing accounts over to the wider team.

• Develop a national new-business strategy targeting major hospitality and foodservice groups.

• Identify and penetrate high-value national and multi-site prospects.

• Build relationships with senior procurement, commercial and operational decision-makers.

• Present premium professional coffee machine solutions.

• Manage complex, consultative capital equipment sales cycles.

• Develop commercial proposals, negotiate agreements and secure new contracts.

• Build a strong pipeline and consistently deliver new-business growth.
  
  

• Proven experience in B2B new-business development.

• Ideally, experience selling professional coffee machines, particularly bean-to-cup equipment.

• Existing relationships within national coffee shop chains, hotels, restaurants or contract caterers.

• Experience winning capital equipment contracts with large, multi-site organisations.

• Confidence engaging and negotiating with senior-level decision-makers.

• Strong commercial acumen, drive and a genuine hunter mentality.

Experience selling coffee equipment into national hospitality chains would be a significant advantage. Strong capital equipment sales professionals from the wider hospitality and foodservice sectors will also be considered.

• £60,000-£70,000 basic salary.

• Company bonus.

• Company car or car allowance.

• Enhanced non-contributory pension.

• Life assurance.

• 25 days holiday plus bank holidays.

• Additional day off for your birthday.
  
  Location: UK-wide, field-based.
  
  

If you're an experienced coffee equipment BDM with national hospitality relationships, or a proven capital equipment salesperson ready for a national opportunity, we'd love to hear from you.

Apply today or contact BMS Performance for a confidential discussion.