Marketing Lead - #1699237

About Ponda:

Ponda is a multi-award-winning biomaterials company dedicated to creating planet-positive textiles. Our mission is to transform damaging material supply chains into regenerative ones. Our flagship product, BioPuff, is an innovative plant-based insulation material derived from regenerated wetlands, offering a sustainable alternative to traditional insulation materials.

Role Overview:

We are seeking a skilled and versatile Marketing Lead to support the growth and evolution of Ponda’s brand. This role will be responsible for delivering high-quality marketing content, managing strategic partnerships, and maintaining brand consistency across all channels. It will involve leading internal marketing initiatives, coordinating co-branding campaigns with brand partners, contributing to the development of internal marketing systems and standards. The role also includes hands-on involvement in social media management and content creation.

The ideal candidate will bring strong graphic design capabilities alongside strategic marketing skills, supporting both day-to-day execution and the long-term growth of our marketing function. This is an opportunity to play a key role in maturing Ponda’s marketing department during a pivotal phase of the company’s growth.

You will work closely with leadership, product, and sales teams, ensuring that everything we share externally reflects Ponda’s mission, values, and design-led approach.

Key Responsibilities:

• Maintain, evolve, and ensure consistency of the existing brand voice, narrative, and storytelling across all channels.
• Develop and execute a comprehensive marketing strategy aligned with company objectives.
• Create and manage content calendars for social media platforms.
• Produce content for social media that drives engagement and brand awareness.
• Develop internal marketing assets including pitch decks, product spec sheets, event materials, digital assets, newsletters, and data visualisations.
• Collaborate with internal teams (product, sales, leadership) to ensure alignment across marketing efforts.
• Lead co-branding strategy development and execution with external partners, ensuring strong brand alignment.
• Manage the creation of co-branded content, campaigns, and promotional materials.
• Respond to and deliver on inbound PR opportunities, collaborating with media outlets, journalists, and influencers to maintain strong brand visibility.
• Track and report on marketing campaign performance, adjusting tactics based on data and KPIs.
• Manage external creators and vendors for content production and promotional assets as needed.
• Ensure brand and marketing materials are organised, accessible, and updated across all internal systems.
  
  

Requirements:

• 3–5 years of marketing experience, ideally within high-growth, innovation-driven, or sustainability-focused companies.
• Proven ability to maintain and evolve brand voice across multiple channels.
• Strong writing, editing, and content creation skills.
• Ability to create internal marketing materials, including technical documents and visual assets.
• Experience developing and managing social media content calendars.
• Experience leading co-branding initiatives and delivering high-quality partnership assets.
• Ability to respond to inbound PR opportunities with timely and effective brand representation.
• Project management skills, with the ability to manage multiple priorities and deadlines.
• Experience managing external freelancers, agencies, or content production teams.
• Graphic design proficiency (Adobe Creative Suite, Canva, or equivalent).
  
  

Preferred:

• Experience working with sustainable brands, textile industries, or product innovation companies.
• Familiarity with marketing analytics, CMS platforms, or CRM tools.
  
  

Why Join Us?

• Be part of a pioneering company driving the future of sustainable materials.
• Work at the intersection of cutting-edge research and real-world product applications.
• Collaborate with leading institutions worldwide.
• Competitive salary and professional growth opportunities in a rapidly scaling business.
• Cycle to work scheme
• Scale with a rapidly growing organisation, working with experienced and motivated individuals
• Birthday day off
• Fun! We work hard, but we make sure we enjoy the process.
  
  

Equal opportunities employer statement

Ponda aims to be an equal opportunities employer. We invest in people regardless of gender, age, disability, religion, belief, sexual orientation, marital status, or race. We assure equality and respect. We do not accept any form of harassment, bias or discrimination towards applicants and employees.